AI-Powered Product Recommendation Engine for E-commerce
Boosting conversions and AOV with hyper-personalized, conversational recommendations.
Overview
A fashion e-commerce platform wanted to improve product discovery and reduce bounce rates. We implemented a GenAI Recommendation Assistant that helps shoppers find products through conversation, preferences, and real-time data — not just filters and search bars.
The Challenge
Shoppers often got lost in category pages or abandoned carts due to choice overload. Traditional recommendation engines lacked context and couldn’t adapt to customer intent in real time.
The Solution
SphereIQ’s AI Shopping Assistant:
The result: a shopping experience that feels like talking to a knowledgeable store associate.
The Results
18%
increase in conversion rate
25%
boost in average order value (AOV)
Reduced cart abandonment and improved time-on-site
Higher customer satisfaction with shopping experience
